GIANT CAMPUS:
Project: ALE Website
Role: Art Direction, Design, Branding, Strategy
Description: Giant Campus was expanding the reach of their online curriculum by working with high schools across the U.S. to offer GC courses as electives. High school students could complete these courses anywhere. This site was designed to work within the GC brand, but was more cutting edge due to the tech savviness of today's high school students.
Project: ALE Website
Role: Art Direction, Design, Branding, Strategy
Description: Giant Campus was expanding the reach of their online curriculum by working with high schools across the U.S. to offer GC courses as electives. High school students could complete these courses anywhere. This site was designed to work within the GC brand, but was more cutting edge due to the tech savviness of today's high school students.
GIANT CAMPUS:
Project: Corporate Website Redesign
Role: Art Direction, Design, Branding, Strategy
Description: Giant Campus wanted the site to be inspirational with current youth focused web elements, yet still simple and professional enough to be attractive to parents. The site needed to be rich in interactivity and visual presentation, yet very straightforward in hierarchy of information and ease of registration.
GIANT CAMPUS:
Project: Email Template
Role: Art Direction, Design, Branding, Strategy
Description: Giant Campus email template was created for easy updating and maintenance. Banner images could be switched in and out according to news or promotions. Design in accordance with the style of the corporate website.
GIANT CAMPUS:
Project: "I'd Rather Be" Campaign
Role: Art Direction, Design, Branding, Strategy
Description: The concept behind the campaign was the idea of the bumper stickers you see on cars that say "I'd Rather Be ______". We wanted to use this as an inspirational model for the students that come to our camps. And, of course, show parents how our camps can help their children succeed in today's increasingly technological world. These were the Flash ad banners created for the campaign.